Since 2011 we have been Hansa Pilsener’s lead digital agency. In the past we have built new brand platforms and implemented a number of online campaigns for the brand.
We created Hansa Pilsener's web presence using HTML5 and CSS3. Allowing for a responsive web design, which is also compatible with a wide range of devices. Something that is very important for a country like South Africa, where Internet access through mobile phones is very high. We also ensured that the website was supported on all screen sizes and through all browsers.
Recently, we have entirely updated the website, including a new design. We also switched to a new CMS, based on ExpressionEngine, a system used by several big companies lie Apple, Ford and Nike which is very easily adapted to individuals needs.
For the first time, all the different advertising channels of the brand (TV spots, online promotion, social media) have been brought together on their website. Allowing us to pay special attention to the overall integration of above-the-line and below-the-line campaigns.
Examples of Online promotions, we have designed and produced for Hansa Pilsener
are Raise a Hansa and Hide the Hop.
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